Bulls’ Privacy and Cookie Policy

Welcome to our website bulls.se (‘the Website’). We seek to protect your privacy at all times when you visit the website. Read this Privacy and Cookie Policy (‘the Policy’) to understand how we use and protect the personal data you provide us with, so that you can make well-founded decisions when you use our website and the services we supply through it.

The personal data you provide us with as a customer of Bulls Press will be used to adapt and tailor communication and give you special offers and customised content.

As a Bull’s Press customer, the personal information you have provided to us will be used to accommodate and customize communications, provide you with special offers and specially adapted content.


What is cookies?

Cookies are small text files that a website stores on your computer. A cookie typically contains the name of the site from which the cookie originated from, the ”life span” of the cookie (i.e. how long it will remain on your device) and a value, which is usually a randomly generated number. Cookies are used to make websites more efficient, but also to send information to the owner of the site. Cookies also make it possible to distinguish between different users and give each user a more personal and positive experience of the website. Cookies cannot harm your computer. They do not contain any confidential information such as your email address or your card details.

Why do you collect personal data using cookies?

Depending on the consent you have given to cookies and tracker and the personal information you provide, we may use your information to:

  • Make it easier for you to use our website.
  • Register which parts of the website you have visited and how far your visit is and which products you have viewed and which products you have purchased, in order to give you a more personal experience. In this way we can, for example, present information about products and offers that we think are of interest to you.
  • Analyze purchase preferences (market, customer and product analysis).
  • Give you product recommendations when you visit the website, in messages that we send to you, and in advertisements that appear on other websites.
  • Evaluate, develop and improve our website, if for example Cookies show that it is difficult to find on the site.
  • Förse dig och andra kunder med relevant information när ni besöker webbplatsen.

What is the legal basis for collecting personal data using cookies?

When you access the site, you will be asked to give your consent to the use of cookies by clicking ”I Agree” in the dialog box that opens. By doing so, you consent to the collection, use, and transfer of your personal data in accordance with this policy. In order to revoke your consent, or if you want to be notified every time a cookie will be used, you can go to the settings in your browser to prevent us from storing cookies on your computer. For Information on how to do this, see the Help section of your Web browser, which is located on the menu bar. If you choose not to accept cookies, your visit to the website may degrade significantly and several important features of the site will not work.

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